How big can a coconut get?
Imagine this. You’re a The Vita Coco Company and you want to sell more coconut beverages. Preparing an ad or a digital campaign seems like a way to go… But still, it’s an easy way to go.
Let’s just say that inviting people to see the world’s biggest coconut is far better.
![](https://landingi.com/wp-content/uploads/2023/02/zrzut-ekranu-2022-07-26-o-13.22.57.png)
Click here and see this landing page.
Then, come back to this email and read my review.
Let’s see what’s great about this landing page
![](https://landingi.com/wp-content/uploads/2023/02/zrzut-ekranu-2022-07-26-o-13.43.14.png)
I like the way in which beverages are blended with the art style. Orange and green – the colors of the new juice beverages – were the basis for the whole design. Neat and consistent.
![](https://landingi.com/wp-content/uploads/2023/02/zrzut-ekranu-2022-07-26-o-13.27.54.png)
Here it is – a promo code that lets everyone buy their own cocos at a 20% discount.
![](https://landingi.com/wp-content/uploads/2023/02/zrzut-ekranu-2022-07-27-o-22.53.29.png)
Last but not least, I love the omnipresent palm trees. They look especially stylish in the timer widget’s background.
What could be done to improve this page
![](https://landingi.com/wp-content/uploads/2023/02/frame-15-6-1.jpg)
I wonder if removing the contact form (and not collecting leads since the event is over) was a good idea. Frankly, I wish there was a possibility to sign up for notifications about future coconut events.
![](https://landingi.com/wp-content/uploads/2023/02/takeaway-of-the-week-11-1-1.png)
Landing Page of the Week is a series where I review examples of landing pages from the web.