This week, we present to you the interactive landing page advertising the movie we’re all waiting for: Matrix 4. The visitors get redirected to the landing page from the famous whatisthematrix.com domain, the same one that was launched back in 1999. A pretty cool example of re-using an old domain name, huh?
Let’s check if it dodged the bullets:
The design is minimalistic and pure like the Matrix code
Two pills are not so obvious Calls To Action, but true fans will know which one to click
And indeed, they knew, as more than 180k unique teaser trailers were played
Personalized video showing the exact current time is super-immersive and engaging, love it!
The mobile view is very well designed and functional, though it might not run great on the famous Nokia 8110
Check out this landing page by yourself – FOLLOW THE WHITE RABBIT
