If you thought that start-up ideas couldn’t get any more… well, creative, Colossal and their laboratories are here to prove you wrong. Colossal is a genetic company that raised $15m in order to bring back mammoths to Earth. And, of course, they created a landing page to tell you more about it!
Did the landing page find the way? Let’s find out:
Great opening section explains what the idea is all about: we will have the woolly mammoth alive again. Isn’t it exciting?
However, the page is a bit lengthy (and although it’s not as large as the Arctic, it may be challenging for some visitors to read it all).
Scrolling through the landing page feels like visiting an interesting exhibition in Natural History Museum (who would have thought landing pages could be educational?)
And there are testimonials and opinions from scientists to help us understand the complex idea.
But aren’t they forgettin’ somethin’? The page could really use a better call to action than a simple form to sign up for a newsletter.
Check out this landing page by yourself and…
MEET THE EARTH’S OLD FRIEND.
